Will you work for 90 hours? https://www.youtube.com/watch?v=XkEWh8cRD9Q Ravish Kumar Official Jan 10, 2025 L&T Chairman SN Subrahmanyan Asks Employees To Work 90 Hours A Week A video of L&T Chairman SN Subrahmanyan is going viral in which he is saying that he regrets that he is not able to get people to work on Sundays. There are many memes going around on social media on his proposal to work for 90 hours a week. Actually, in the last several years, you have been reduced to sending only memes and good morning messages. There is either no job or it is low salary, inflation is at its peak and savings are going down. But you are pushing memes and blowing away every worry. All the questions have already disappeared from the media, the remaining work has been completed by the memes. Stop for a while and think how much space is there for you and your rights in such a proposal.
https://www.youtube.com/watch?v=po8vzTSTkmk | N18L CNN-News18 Dilip Cherian seem to be "normalising" it.. Saying that many people do work like that especially start-ups. After inviting sharp criticism for its chairman SN Subrahmanyan's idea of a 90-hour workweek, Larsen & Toubro (L&T) defended his remarks saying that 'extraordinary outcomes require extraordinary efforts'. 'We believe this is India’s decade, a time demanding collective dedication and effort to drive progress and realize our shared vision of becoming a developed nation. The Chairman’s remarks reflect this larger ambition,' the company said in a statement.
'At L&T, nation-building is at the core of our mandate. For over eight decades, we have been shaping India's infrastructure, industries, and technological capabilities. We remain committed to fostering a culture where passion, purpose, and performance drive us forward,' the company added.
Comment: All this seems to be built on the rheroic of desh drohi, if you are not for making India Great! Viksit? That somehow if we have to become great we will have to work 90 hours! Contrast this with the stroy of Corporate profits going up when wages are stagnant... https://www.businessmanager.in/concern-in-govt-private-sector-profit-at-15-year-high-but-salaries-stagnant/
https://www.hindustantimes.com/business/private-sector-profit-grew-4x-in-last-4-years-but-salaries-stagnant-report-101733980659913.html the gap between corporate profits, which have grown four-fold over the past four years and the 
stagnation of employee wages... from 2019 to 2023, annual wage growth across six sectors ranged from 0.8 percent in engineering, manufacturing, and infrastructure to 5.4 percent in FMCG companies....The situation has worsened for workers even in formal sectors due to low or negative growth in real incomes, as wages have not kept up with inflation.
https://www.youtube.com/watch?v=ZGdVnid-Aas Mr. Nair highlights how employers are exploiting workers in a job market plagued by unemployment. He also emphasizes the importance of work-life balance, a principle commonly upheld in developed countries.
Marxian Understanding.. https://en.wikipedia.org/wiki/Socially_necessary_labour_time b.. in a developed market Marx's exchange value refers to the average quantity of living labour which must be performed under currently prevailing conditions to produce a commodity. These conditions are incessantly changing.
If producers produce commodities below the socially average labour-cost, they obtain extra profit upon sale at the ruling market prices, A constant incentive therefore exists to reduce labour-costs by increasing the productivity of the labour force. This can be done through higher exploitation, economising on costs, and better equipment. The long-run effect is that it takes less and less labour-time to produce a commodity. Enterprises cannot usually do very much about reducing their fixed input costs, because these are rarely under their control. But they can always try to reduce their labour costs.
Now Subrahmanyan & Narayana Murthy has develop IT so as to reduce SNLT, and still they want their staff to work more than 10 hours a day so that they can increase their overall production. They can do that becuase they can work in the AC car on their way to work, whie most of us spends average two hours a day there, we buy our own groceries, we iron our own clothes, make our own bed, make our own coffee, clean our own house so that we are able to go to work for eight hours... The so called "opinion leaders" of yesteryear and "influencers" of today, Dilip Cherian points our work 10 hours , but they are producing stuff mainnly for themselves so that they can produce stuff at a later stage.
https://www.youtube.com/watch?v=qiX6DkfWmyc