Communal color: From Kerala's Right Wing to Hindutva Pop https://www.youtube.com/watch?v=5LUDfvuyCmc Pooja Prasanna Sep 6, 2025 .
From X Spaces where Malayali right-wing voices urge Hindus to “arm themselves,” to YouTube’s Hindutva Pop songs with lyrics that glorify violence and rack up millions of monetised views, hate is being amplified, monetised, and often slipping past platform checks. Unchecked sexist tirades, conspiracy theories, and calls for violence spill out from these spaces into the real world, amplified by media outlets, legitimised by repetition, and turned into political currency.
hate spreads from chatrooms to streets, the role of platforms in fuelling and profiting from it, and what the law and the Supreme Court have said about the threat it poses to India’s secular fabric.